Meta introduced its subscription plan, Meta Verified, earlier this week and now the social media firm is rolling out to customers based mostly in Australia and New Zealand. The corporate started the rollout round 6.30 PM Sydney time on Friday.
The subscription affords a verified label, improved attain, higher safety from impersonation, entry to buyer assist, and unique stickers on Fb and Instagram.
Customers can have a look at the advantages provided by the subscription and the process to hitch on this web site. The corporate is doing a sluggish rollout of the plan, so many customers won’t see the choice to buy it instantly.
Meta Verified is a paid plan for particular person {and professional} accounts that prices $11.99 monthly on the internet and $14.99 monthly on iOS or Android.
Importantly, Customers want to purchase separate plans for Instagram and Fb, and at the moment, you may solely buy the online plan for Fb. So should you wished to purchase Meta Verified for each platforms, you have to to spend $27 a month. As compared, Netflix’s top-tier plan prices $19.99 monthly and Spotify’s premium particular person plan prices $9.99 monthly. The corporate stated that it hopes to “supply an account linking possibility within the close to future. ” Meaning the subscription may work throughout each providers sooner or later.
To buy a Meta Verified plan, customers should be above 18, have a historical past of current exercise like posting, and have a profile picture that matches the federal government ID they supply as proof. In the intervening time, Meta gained’t enable subscribers to vary their profile identify, username, date of beginning, or profile image with out unsubscribing and making use of once more.
What’s extra, the corporate can be altering the which means of the blue checkmark on the platform. Whereas it’s not eliminating verify marks for notable profiles like Twitter, it’s altering the definition of it. Meta has modified the outline of the verify mark from “a instrument to assist individuals discover the true accounts of public figures and types” to “a instrument to assist individuals discover the true accounts of individuals and types.”
Earlier this week, the corporate advised TechCrunch that to distinguish between notable profiles and Meta Verified subscribers, it should start exhibiting follower counts at extra locations.
“The blue badge will look the identical as we evolve the which means of the badge to give attention to authenticity,” it famous.